WordPress Optimization

In this chapter, we will learn how to optimize your WordPress website.

Here are some simple tips to optimize your WordPress website.

Ensure your content is high-quality and meaningful.
Choose the right names for your images.
Use short paths that include keywords.
Use an optimized theme.
Sitemap should be in XML format.
Connect articles to social networks.
Be aware of black hat SEO techniques.
Empty your trash.
Check your site statistics regularly.
Check your plugins regularly.
Use CSS and JavaScript effectively.

Ensure high-quality and meaningful content.

The most important thing about any page you create is the content. You must have keyword-optimized content that is targeted at users, not search engines. Content should be easy to understand and not complex or difficult to read.

Choose the Right Name for Your Image

The image names you choose must be unique; consider how users will select the image. Use keywords that will be helpful to users. Use specific names for your images, and don’t forget to add alt and title tags.

For example, if your image is about chocolate sundaes, don’t name it DSC12346, but “chocolate sundae high street restaurant new york.jpg.” This will make it easier to search.

Use Short Paths That Include Keywords

The permalinks you use must be easy to understand. For example, use http://www.mywebsite.com/tutorialspoint/telangana/ instead of http://www.mywebsite.com/page-id?5631456325.

Use an Optimized Theme

Use a theme that’s fast and optimized for WordPress, and that won’t slow down your site.

Sitemaps should be in XML format.

Google has many helpful tools. Tools like Website Optimizer, Webmaster Tools, and Google XML Sitemaps are very easy to use.

Linking to Social Media Posts

Social media is a very important aspect of our lives today. Therefore, linking it to your blog posts, pages, and more can help you achieve better rankings and popularity. Help others promote their posts and pages, and they will do the same in return.

Beware of Black Hat SEO Techniques

Don’t try to trick Google; it’ll catch you quickly. Don’t use black hat SEO techniques that can cause problems for your site. Always use genuine SEO techniques.

Empty Your Trash

Always consider emptying your trash to improve speed and keep your site running smoothly.

Check Your Site Statistics Regularly

Page size is important. The more images, Flash, videos, or media-related posts on a page, the slower it will load. We recommend using the Yslowi module plugin to help you achieve faster page loads.

Check Your Plugins

Installing too many plugins in WordPress can be a cause of slow page loads. So be careful about the plugins you’re using. Consider checking them before adding them.

Use CSS and JavaScript Effectively

Always place CSS at the top of the page and JavaScript at the bottom. Load the CSS first, then load the JavaScript. There is a plugin that can help you put JavaScript at the bottom of the page. It is Footer.